Anjana S

Drove significant growth in social media presence and engagement for a remote organization by optimizing content and strategy.

• Propelled LinkedIn follower growth for two founders by over 50% within 90 days, significantly expanding professional network reach.
• Achieved an average 345% increase in profile views across both accounts, enhancing online presence and engagement.
• Drove a remarkable increase of up to 12,186% in post impressions within 90 days through targeted content strategies.
• Optimized social media posting strategies by analyzing ideal times and content types, leading to improved audience reach and interaction.

Contributed to e-commerce growth and content marketing by developing SEO strategies, creating dashboards, and enhancing brand visibility.

• Accelerated D2C brand growth, increasing product sales by 300% within 15 days through impactful content and marketing initiatives.
• Developed and implemented a Retool dashboard for efficient data retrieval (orders, customers, products) from Magento via Oracle server, enhancing data-driven decision-making.
• Designed and executed comprehensive content strategies for diverse social media formats including posters, reels, and posts, boosting marketing effectiveness.
• Authored and published SEO-optimized product blogs on platforms like Magento, leveraging Ahrefs and SEMrush for keyword research to maximize organic reach.

Focused on brand communication and awareness, articulating key brand messages to target audiences.

• Enhanced brand awareness and effectively communicated the brand's unique selling proposition, target audience focus, and core values to broader markets.

Led content initiatives and community projects, demonstrating leadership in technical and creative domains.

• Spearheaded creative content development for community engagements, official web pages, and activity documentation, fostering a vibrant online presence.
• Led a content team and successfully organized 'Project Loon' exhibition as a key component of INVENTO'23, GEC Palakkad's tech fest.
• Achieved Tier 1 status in Google Cloud Study Jams and mentored students, leading to successful certifications and enhanced technical skills.

An AI tool that helps companies find the best YouTube creators by entering their product description.

Automated Complaint Report Generation after cyberbullying detection in social media platforms.